Jeeye Lim

aspiring to be a graphic wizard

I’m a graphic designer specialising in branding, but my practice also spans across various areas of visual communication, including typography, editorial, video, product, and packaging design.
              I aim to create design that, in some way, makes people’s lives a little better — whether through accessibility, sensitivity, wit. Sometimes serious, sometimes playful, I strive to be a flexible designer who can quickly read the room, understand what’s needed, and respond with empathy and intent.

graphicwizardlim@gmail.com
@jeeye.works


Education

Royal college of Art
Visual Communication Design MA
2024-2025

Hongik University
Visual Communication Design MA
2019-2022

Hanyang University
Industrial Design (major) BA
Visual Communication Design (minor)
2012-2018


Career

2022-2024
Lead Designer at Design Studio ‘Cherrybowl’

2020-2021
Freelance Video Editor

2020
Freelance Illustrator

Right Cosmetics — Cosmetic Brand for both the visually impaired and non-impaired

2021

Category
Brand System
Product Design
Graphic Design
Attribution
100%There are only a few cosmetics with the language of the blind, and even that is limited to braille. Although the decoding rate of Braille among the blind is very low at about 5.2%, the fact that it is focused only on Braille can be seen as a lack of social interest in the blind and less research. So for them, I focused on making it possible to distinguish products using various senses other than braille. And I got the answer from 'light', 'voice', 'form', 'scent'.

Design. Jee-ye Lim

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